The WBC Calls on Asian Butchers to Make History
The World Butchers' Challenge is gearing up for its largest competition ever in Brisbane - and is calling on the first Asian team to compete in the headline butchery event.
Indonesia made history at the 2025 event in Paris, becoming the first Asian nation ever to compete in a WBC category, with Indonesian butcher Tri Wahyu Wahono competing in the World Champion Young Butcher competition. However, an Asian nation has never entered a team into the main team event.
The call comes on the back of the competition's fastest period of growth in its history. In Paris 2025, the event broke every previous record, with 14 competing nations and more than 6,000 spectators - the largest WBC event ever held. Brisbane 2028 is targeting 20 nations, and organisers say Asia is central to that growth.
World Butchers' Challenge Chairman Robert Constable said,
"Indonesia's debut in Paris was a genuine milestone - the first time an Asian butcher has stood on the floor with the best butchers in the world. Brisbane 2028 is our chance to build on that. We want to see teams from right across Asia - Thailand, Singapore, Japan and beyond.”
For the first time, the 2028 event will also host the newly refreshed World's Best Sausage Competition - a standalone global event recognising excellence across beef, pork and gourmet sausage categories, giving newcomer nations a faster, lower-commitment route onto the world stage.
The 2028 event marks the WBC's 10th anniversary and is expected to bring 200 elite butchers from 20 nations to Brisbane, with more than 10,000 visitors anticipated over the four-day event.
Entries are open now across the World Butchers' Challenge, World Champion Butcher Apprentice, Young Butcher, and World's Best Sausage Competition. Nations interested in entering a team should register via worldbutcherschallenge.com or contact Jacqui Bouchier, Jacqui@wbccouncil.com.
The 2028 World Butchers' Challenge welcomes Victorinox and Flavour Makers as official partners.